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The fabulous Vicki DeArmon of All Things Book joins us to talk about the publishing industry and what prospective authors need to know to succeed, and how to marshall your resources and see what you can do in the face of the short shelf life, unpredictable market, and changing, shortening seasons of the industry. We also talk about Book Expo America, the state of the industry, including some good news, the relationship between creativity and the market, collaboration and integration, resources and more. This episode also touches on tension, withholding, self-editing and short scenes, the value of thinking differently from everyone else, and the ‘90s publishing world in San Francisco.
Links Discussed:
All Things Book
American Booksellers Association (including Book Expo and Winter Institute)
Northern California Booksellers Association (including Discover Show)
Shelf Awareness
Publisher’s Weekly
California Summer Reads
Leif Enger’s Virgil Wander
Charlie Jane Anders All the Birds in the Sky
Martin Seligman The Hope Circuit
Vicki DeArmon
Vicki DeArmon has been in the publishing business for 30 years. She started her career by founding Foghorn Press in San Francisco in 1985 at the age of 25 and, as its publisher, growing it to a multi-million dollar enterprise publishing 20 titles a year before selling in it in 2001. From 2008 to 2016, she served as the Marketing & Events Director for Copperfield’s Books eight stores, developing its nationally recognized events program. She’s produced thousands of author events, specializing in creating large collaborations which she continues to do through her new company All Things Book. She also consults to the book trade. And occasionally, she pop-ups as a bookseller at events that interest her such as the Sonoma County Writers Camp. She’s a writer of short fiction that has won some acclaim but her interrupted MA from San Francisco State University (1985) is testimony to the tension between her two passions, entrepreneurship and writing.
Story Makers is a podcast that features in-depth conversations with accomplished writers, filmmakers and industry experts about story craft, technique, habit and survival–everything you need to know to stay inspired, connect to your creativity, find others’ wonderful stories and your own success.
The hosts:
Elizabeth Stark is a published, agented novelist and distributed filmmaker who teaches and mentors writers at BookWritingWorld.com.
Angie Powers is a distributed filmmaker and published short story writer with an MFA in creative writing and a certificate in screenwriting from UCLA who teaches story structure at BookWritingWorld.com.